A NOTE FROM LEMON
                                                                                                                                                                                               
From Lemon - Founder of Lemonade Dolls
All this started because I was unhappy with the lack of confidence a lot of my friends had about themselves. They were incredible and talented, and I wanted them to see themselves the way I saw them and feel how they deserved to feel. My background in the entertainment industry taught me that most men do not have this issue, and that, honestly, annoyed me a lot
 

2017 we started a Instagram account

Jan 2022 we started to rebrand

May 2022 we relaunched!

More than just a brand

All this started because I was unhappy with the lack of confidence a lot of my friends had about themselves. They were incredible and talented, and I wanted them to see themselves the way I saw them and feel how they deserved to feel. My background in the entertainment industry taught me that most men do not have this issue, and that, honestly, annoyed me a lot
4.5 years on, after many highs and lows, we are now one of the fastest-growing lingerie brands in the UK. We've sold hundreds of thousands of undies, donated over 15,000 pairs to refugees in need, and we're about to enter the USA and Germany. Keep your eyes out for our products in stores near you!

Built From Love

I truly believe my superpower is that I have no background in fashion or lingerie making. I've built this brand for me, my friends, and my incredible community. Lemonade is built by the consumer, and together we've rewritten the rulebook. I promise to never conform to industry norms and to always prioritise us
 
For me, underwear is your body armor, your secret weapon, your power. I wanted undies to feel strong and sexy for ourselves and no one else. So, I created a brand that does just that. The products we design are what my friends and I love to wear to make us feel limitless in the most inclusive and comfortable undies
 

Lemonade Dolls purely exist to make people feel limitless.

About Lemonade

The Lemonade Team

I have not done this alone. I have the most incredible team, and I wouldn’t be here without them. To stand up against the big corporate giants takes resilience, dedication, and determination. I believe we have the best team in the world. It takes an army to raise a brand, and I'm fortunate to have the best around
Our customers are the heartbeat of Lemonade. We exist to make them feel fierce and limitless in every possible way. You've kept us going in the darkest times and celebrated with us in the best times. Keep your comments, emails, and messages coming - we read them ALL. Thank you for everything and for making this dream possible for all of us. We owe this to you, and we're in this together!

Underwear is your body armour, your secret weapon, your power

To everyone who's supported us over these past crazy 5 years of our evolution as a brand, whether you're an OG Lemonader from day one or just joined the party, we wanted to say a massive thank you for supporting us and sticking with us through the highs and lows. We truly wouldn't be where we are today if it wasn't for you.

Cheers to many more amazing years!

 

Lemonade Dolls

We exist to make you feel limitless