"We pledge as a brand to help refugees and displaced people. Ever since our partnership with Choose Love in 2022 we have been donating undies to refugee centres and camps all over Europe. We often forget the privilege of having clean underwear, not just for hygiene but as women and girls in often lawless camps... for protection and a feeling of safety. We will NEVER stop spreading awareness and aligning ourselves with helping those seeking help and safety. This is our promise."
This is what real change looks like.
Our partnership with choose love so far
We pledge to donate a pair of underwear to female refugees every time someone spends £100 on our website or more.
So far we’ve donated over 15,600 pairs of underwear.
We visited Choose Love's head office in Greece where we met with the team to discuss how we can do more.
We took a 3 day trip to visit Irida - a Women’s Center based in Thessaloniki, Northern Greece in June 2022. Irida is dedicated to providing a safe space to women, children and vulnerable people from all over the world. We were given an amazing opportunity to see the wonderful work they do in person and to get to know the incredible women at this centre as well as donating undies and food. We experienced first hand what our contributions do for these women and its only made us more passionate to do more.
We documented our time there on our iPhones. They wanted us to film the interviews in the hope to spread awareness and to share their realities.
Please watch, share and spread the word.
