Garment Care
All of our products are made from the most responsibly sourced, long-wearing and high quality materials we can find. But once it arrives at your door it’s essential to follow our care instructions to keep your Lemonade undies in top condition. Caring for your underwear properly keeps it looking it’s best for longer; you’ll have to replace it less often which is one of the easiest ways to reduce your environmental impact. So give our care labels and our handy guide below a read for the best ways to keep your undies looking and feeling their best.
One of the best ways of keeping your underwear forever fresh is how you wash them, not to mention making small changes to your laundry habits will not only help lower your energy bills but extending the lifetime and wear amount of an item of clothing is one of the easiest ways of being a sustainable consumer.
Keep it under 30
All Lemonade underwear must be washed on a cool, delicate machine was cycle, no higher than 30 degrees, we recommend using an eco-friendly, colour safe laundry detergent to make sure no colours are being harmed in the process. Or better yet, hand wash in cold water to save on energy & water usage.
According to Which, if the whole UK switched from 40ºC washes to 30ºC, it would be the equivalent of taking almost 400,000 cars off the road. Washing your underwear at 30ºC degrees or under doesn’t just use way less energy than your standard 50ºC-60ºC hot wash - you’ll use up to 40% less energy per year, but it actually protects textiles from the harshness of hot water.
Delicate items and textiles, especially lingerie can get damaged, shrunken or worn out from too much heat meaning you’ll go through pairs of pants much faster, so washing your undies at any temperature over 30ºC is a big no no. Another benefit of washing under 30ºC if you need another one, especially if you own a lot of our brightly coloured styles, is that you don't risk any colours fading, running or bleeding onto other garments with a cold wash. Fresh undies, vibrant colours and lower energy bills, perfect!
If you prefer washing your undies in a machine, make sure you’re putting your bras in with all the hooks fastened to avoid any damage and avoid using a fast spin cycle. We also recommend investing in a wash bag which stops your underwear from losing fibres during wash cycles, keeping them fresher for longer. We might have some wash bags of our own in the works so watch this space…
Air dry your Lemonade undies flat or on a washing line to keep them in shape and avoid any warped elastic, shrinking or creases.
PS. Absolutely NO bleach, harsh chemicals, ironing, dry cleaning or tumble drying.
PS. Absolutely NO bleach, harsh chemicals, ironing, dry cleaning or tumble drying.
Pick your colours right!
Even on a cold wash, if you’re mixing lights and darks there's still a risk of discoloration, especially if you’re washing bright and super light colours with black clothes. Ever noticed your white socks going slightly grey over time? Your pink undies getting dull after a few washes? That’s why! Keep your bright and bold Lemonade undies gorgeous and wash them separately to your black and dark laundry. And remember to always use a colour safe detergent when you’re washing your Lemonade undies.
Remember, when you shop at Lemonade to only buy the amount of undies you need;
- 3-4 pairs to feel cute and try us out
- 4-6 pairs if you need a undie drawer refresh. Swap our old knicks with newness
- 8-12 pairs for a total underwear drawer TRANSFORMATION.
If you do have old pairs of undies you’ve gotten plenty of wear out of and are ready to part with, don’t send them to landfill; did you know that we’ve partnered with Terracycle to help our members recycle their old and unwanted underwear into new materials. Want more information? Check out our members page or contact us for more information.
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